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Heinz Nixdorf A German Computer Pioneer

RRP $13.99

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For much of the postwar era, Heinz Nixdorf epitomized the Wirtschaftswunder, Germany's extraordinary recovery from the devastation of war. During his lifetime, he became a legend as the visionary young entrepreneur who had the nerve to challenge the giants of the computer industry. He started out with a moped, a few hand tools and a project. He set up his workshop in the basement of an electric power plant and built it into a one-man global company employing 20000 people. In 1986, at the age of 60, during a company party held at the Hannover Fair, he was struck by a heart attack. During the war, he served on the Eastern Front. Upon his return, he studied four years at Frankfurt University, but decided to leave without earning a degree and to set up his own company. He was toying with the idea of bringing the computer to the office, which was in complete contrast to the strategy of the industry leaders. Yet he prevailed and thereby opened up new markets. The technical knowledge he gradually acquired through years of hard work, allowed him to recognize with incredible ability the value of new and untried ideas and to put them into practice. He had the clairvoyance to reduce complex matters to the simplest possible denominator and to concentrate on what was essential. Once he made a decision, he went ahead, regardless of the consequences. He possessed the characteristics of a dynamic entrepreneur: a willingness to take risks, self-confidence, a pioneering spirit, discipline and motivation to venture into the use of untested technology. Whereas the computer industry was producing mainframes available only to large corporations, he decided to pave the way for decentralized computing by making desktop machines available to small and medium companies. Unencumbered by the electromechanical tradition of the industry, he ventured into new fields of electronics. Nixdorf was an optimist convinced he could overcome any obstacle. His leadership style and the organizational structure and framework which he developed in his company were based on the idea that victory belongs to the bold. He was an unusual executive in that he was not only the manager; he owned the business lock, stock, and barrel. He was convinced that an entrepreneur does not gain legitimacy by the wealth he accumulates, but by the contribution he makes to society. Money was not his driving force. But the memory of the hardships he endured during his early years, the loss of his father during the war and the privations his mother, brothers and sisters had to endure, never left him.


Start Your Own Computer Business

RRP $75.00

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From buying and selling PC hardware to product development and selling services, "Start Your Own Computer Business: The Unembellished Guide" offers a realistic picture of making it on your own. Bestselling author, Morris Rosenthal, has 15 years of experience in the computer business, building and repairing thousands of PCs and helping hundreds of customers. The book mixes practical advice and cautions with real-world anecdotes of successes and failures. Dollars and cents play a prominent role in the book, as Rosenthal stresses that the real challenge of succeeding in the computer business is the business part of the equation. Managing employees, inventory and scarce financial resources are covered, along with how to remain sane and when to quit. The book is illustrated with a series of original cartoons on the computer business subject.


Computer Simulation In Financial Risk Management

RRP $256.99

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Computer programs that simulate complex processes in the real world can provide a quantitative tool for determining how much debt can be added safely to a company's capital structure. The increasing number of bankruptcies and defaults in today's international business arena result from debt overload and point to major shortcomings in the conventional financial evaluation process. In this book, Roy L. Nersesian describes why current methods of risk management fail and how computer simulation can be employed to determine the safe level of debt more accurately. Because the decision to add debt to an organization requires favorable, and essentially independent, decisions from both the borrower and lender, it is necessary to quantify both perspectives. Through actual examples readers will learn how to do this and to translate an actual business situation into a simulation model or program. Current evaluation systems, according to Nersesian, fail to incorporate the cyclical nature of business activity. They result all too often in an overly optimistic projection of cash flow. Simulation techniques are better able to incorporate the transience of good times and put quantitative analysis of risk on par with quantitative analysis of reward. Simulation techniques also reduce the role of speculative, and highly subjective, judgment. For example, decisionmakers who are not familiar personally with a particular business area, assign more risk to that area than those who are. A quantified risk management system enables executives to rank projects by the degree of risk much as they currently rank them by degree of profitability. The book presents the concept of simulation in terms that can be understood by generalists in corporations and financial institutions. At the same time, it provides computer programmers with an understanding of risk management principles. It will provide a valuable resource for: financial executives, planners and strategists in corporate and governmental organizations; bank lending officers; and computer programmers working with these organizations.


Elements Of Business Writing

RRP $19.95

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From an interoffice memo to a fifty-page proposal, this is the definitive guide to business writing. Anyone who has ever had to write any business document will find "The Elements of Business Writing" the single most effective tool for producing clear, concise, and persuasive prose. Equally useful to executives and support staff, it shows how to: write clearly and powerfully; rid writing of jargon and pompous language; organize material effectively; and avoid errors in spelling, grammar, and usage. (paper)


Introduction To Computer Science Using Python

RRP $24.95

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Introduction to Computer Science Using Python: A Computational Problem-Solving Focus,recommended by Guido van Rossum, the creator of Python (?This is not your average Python book?I think this book is a great text for anyone teaching CS1?). With a focus on computational problem solving from Chapter 1, this text provides numerous hands-on exercises and examples, each chapter ending with a significant-size program demonstrating the step-by-step process of program development, testing, and debugging. A final chapter includes the history of computing, starting with Charles Babbage, containing over 65 historical images. An end-of-book Python 3 Programmers? Reference is also included for quick lookup of Python details. Extensive instructor materials are provided for those adopting for classroom use, including an instructors? manual, over 1,000 well-developed slides covering all fundamental topics of each chapter, source code, and test bank. 



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